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Local agricultural show announces new sponsor


THE award-winning Mid-Somerset Show has announced Brothers Cider as its latest sponsor.

The Shepton Mallet-based cider producers have become diamond sponsors of the popular one-day agricultural show.

Following the local company’s contribution, the famous Brothers bar will be joining the show selling some of its renowned flavours and the vintage field will now be named Mallets Cider Vintage Field.

Matthew Showering, Director at Brothers Cider, said: “We are delighted in becoming involved with this great Shepton Mallet show and are glad we can support it and our local community”

Ian Harvey, Chairman of the Mid-Somerset Show, said: “In order to keep the show free for pedestrians, sponsorship is essential and we’re always looking for local businesses who can support us. We’re very grateful to Brothers Cider.”

This year’s show is taking place on Sunday 21st August and will be welcoming back the Sheep Roadshow, as well as introducing new additions such as a grandstand and meerkat display.

Schedules for the livestock dog show, horses, cheese, and arts and crafts are now available on the Mid-Somerset Show event page.

For more information, please contact Christine Barham on 01749 980344 or

Editor’s notes

Mid-Somerset Show is the largest free admission show* in the UK, and one of the highest profile and respected agricultural shows in the South West and in 2012 the show celebrated its 160th Year.

The Mid-Somerset Agricultural Society, which organises the Mid-Somerset Show, was crowned Event Team of Year at the 2015 National Outdoor Events Association Awards for the team’s great ethic and the support of volunteers.

The show is a fantastic family day out and offers a number of attractions – from dog shows and cheese tasting to livestock displays and craft stalls.

The Mid-Somerset Show takes place on Sunday 21st August 2016.

The South West Cheese Awards are also held at the show.

*Car Parking charges of £10 per car apply.


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  • Free ringside or general car parking on show day
  • Members-only exclusive events throughout the year
  • Free membership badges and entry to Members facilities on show day
  • Help sustain one of Mid-Somerset’s most popular events

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